#BETTER
is a temporary project created to promote greater products. It is a selective, creative initiative, aimed to alert consumers to products with reasonable consumption by focusing on three key sectors: environmental, social development, and local production. The environmental criteria is focused on the materials used and their usage benefit to the environment, whilst the social and local criteria are focused on products manufactured in Thailand, and on brands that have been preserving local knowledge, contributing towards social development. By focusing on experience and value we teamed up with local recycler start-up company (KHORKUAD) to use retail spaces as a platform to encourage consumers to get more involved in the recycling process for a better future.
is a temporary project created to promote greater products. It is a selective, creative initiative, aimed to alert consumers to products with reasonable consumption by focusing on three key sectors: environmental, social development, and local production. The environmental criteria is focused on the materials used and their usage benefit to the environment, whilst the social and local criteria are focused on products manufactured in Thailand, and on brands that have been preserving local knowledge, contributing towards social development. By focusing on experience and value we teamed up with local recycler start-up company (KHORKUAD) to use retail spaces as a platform to encourage consumers to get more involved in the recycling process for a better future.
#BETTER
Key Visual & Visial Merchandise Design
for Paragon Department Store
Language: English
© 2020
